Compassionate Atlanta is a grassroots community-building non-profit which seeks to raise awareness about the benefits of compassionate action throughout the Greater Atlanta area. They do this by teaching and encouraging people of every persuasion and walk of life to channel their concern for the wellbeing of others into tangible action. The goal is to build healthier, more connected, abundant, and thriving communities. The JMF Communications team works directly with executive leadership to bolster earned media relations efforts as well as build out strategic and beneficial PR and media campaigns for the organization, including though leadership bylines, programming news features, and other key efforts. JMF also provides strategic recommendations and consultation on Compassionate Atlanta's social media content and implementation efforts.